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"In a nutshell, Jason created our marketing analytics capability. He was able to figure out what data we collect, where it is, what was missing, and hook it all up so we canget meaningful, actionable data. Our marketing efforts have improved leads and conversions in some cases by an order of magnitude. He knows his stuff."
Chris Foleen, Marketing Project Coordinator, TransCore, Inc.


Thursday, August 28, 2008

One Year

A year ago today I posted my first real work blog post (I know there is one from 2006, but that one I don't really count).

I started posting to a blog because I wanted to be more thoughtful about the work that I spend my days doing, rather than just working, working, working and never really taking the time to wonder about things beyond my particular deliverables. So, this blog has been a good place for me to get out some thoughts, even if just for myself.

I looked at my analytics account the other day and this blog gets about 1 visitor per day. That visitor is me on some days. I'm my most regular reader!

So, happy one year to me! And in the unlikely event that someone else actually stops by to read my mental wanderings, thanks for stopping by!

Maybe I'll make another year.

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